TRULY MELT
CLIENTTrulyMelt
ROLEWeb Design & Development
TIMELINE4 Weeks
SERVICESUI/UX DesignNext.js DevelopmentE-Commerce Integration
THE CHALLENGE
TrulyMelt crafts authentic, slow-roasted Kerala avalose podi. Their challenge was translating this rich, traditional heritage into a modern, high-converting digital storefront that feels both premium and deeply homestyle.
THE APPROACH
We designed a warm, minimal, and highly visual e-commerce experience. By prioritizing clean typography, high-quality product imagery, and a frictionless checkout process, we ensured that the digital experience was as satisfying as the crunchy first bite of their podi.
THE RESULT
The new storefront elevated TrulyMelt's brand perception from a local favorite to a premium, sought-after staple, driving increased online orders and establishing a strong digital foundation for future growth.